I think ClickBank Gravity is the most important factor you should consider when you are choosing products to promote. But comprehension of other ClickBank factors gives you some additional information about products.
Another notable factor is ClickBank Referred (%/refd). Combining it with gravity you can guess actions of any vendor’s affiliates.
%Referred is a fraction of a vendor’s total sales that are referred by affiliates.
- If a product’s Referred is more than 80%, there is a huge competition among affiliates who promote this product.
- Low Referred (< 25%) means:
- It is hard to promote this product (or)
- The product is new and there is still a lack of competition (or)
- This product has low quality
- If some vendor has Gravity more than 30 and Referred less than 50%, it means that this vendor generates a lot of sales without his/her affiliates’ help.
You should know:
- Rising ClickBank Referred means that more and more affiliates start to promote the product.

- Decreasing ClickBank Referred means that affiliates stop promoting it. Check whether it is a good product or you should stay away from it.

This is the second post in the series "How To Find The Best ClickBank Products To Promote". Stay tuned. I’ll cover earnings factors in my next blog post.
Category: ClickBank






j // 31 January, 2009 at 7:47 pm
nice blog post
ClubBlogger // 16 April, 2009 at 11:52 am
Good work, guys. Interesting how many affiliate promotion market places don’t cover all the bases in their FAQs!
http://clubblogger.com/affiliate-marketing-vs-selling-your-own-product/
Deuce Carter // 20 June, 2009 at 3:09 am
Warning: This might be a dumb question, but I dont know the answer so I dont care.
How does ClickBank know a publishers total sales let alone what percentage is from referred affiliates?
CBGraph Team // 20 June, 2009 at 9:58 am
Deuce, your question is good.
When a customer goes through some affiliate’s link to a vendor’s website, ClickBank marks him (via the browser’s cookies mechanism). Then if this marked customer buys some product from this vendor, ClickBank records this transaction to that affiliate’s account.
But if a customer somehow found the vendor’s website without any affiliate’s link and bought the product, his purchase is completely belongs to the vendor.
In last case there is [affiliate = none] in the bottom of the ClickBank’s order form.
Deuce Carter // 21 June, 2009 at 11:47 pm
So ClickBank tracks every sale the vendor makes? Whether through an affiliate or not? How?
CBGraph Team // 22 June, 2009 at 2:56 am
ClickBank processes every payment. Money from customers goes directly to its bank account. And only then ClickBank pays bi-weekly to vendors and affiliates.
So, it’s not a problem for ClickBank to track those payments.